Uzmanlar, \u00e7ocuklar\u0131n \u00e7o\u011fu reklamlardan etkilenerek a\u015f\u0131r\u0131 kalorili g\u0131da t\u00fcketimine y\u00f6neldi\u011fini bildirdi.<\/p>\n
Konya (AA) –\u00a0Necmettin Erbakan \u00dcniversitesi Meram T\u0131p Fak\u00fcltesi\u00a0\u00c7ocuk Endokrinoloji Bilim Dal\u0131 Ba\u015fkan\u0131\u00a0Prof. Dr. Mehmet Emre Atabek, \u00e7ocuklar\u0131n \u00e7o\u011funun \u00a0reklamlardan etkilenerek a\u015f\u0131r\u0131 kalorili g\u0131da\u00a0t\u00fcketimine y\u00f6neldi\u011fini bildirdi.<\/p>\n
Atabek, AA muhabirine yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, g\u00fcn\u00fcm\u00fczde\u00a0\u00e7ocukluk \u00e7a\u011f\u0131nda adeta obezite salg\u0131n\u0131n\u0131n ortaya \u00e7\u0131kt\u0131\u011f\u0131n\u0131, bu durumun \u00a0bir\u00e7ok Sa\u011fl\u0131k sorununa da yol a\u00e7t\u0131\u011f\u0131n\u0131n bilindi\u011fini s\u00f6yledi.<\/p>\n
Obezitenin ayn\u0131 zamanda uzun vadeli ekonomik ve sosyal maliyeti olan ciddi bir halk sa\u011fl\u0131\u011f\u0131 sorunu oldu\u011funa dikkati \u00e7eken Atabek, \u00e7ocuklarda obezitenin \u00f6zellikle yeti\u015fkin d\u00f6nemde olmak \u00fczere diyabet, kalp-damar hastal\u0131klar\u0131 ve baz\u0131 Kanser t\u00fcrlerine zemin haz\u0131rlad\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n
Bu nedenle obeziteyi \u00f6nleme \u00e7abalar\u0131n\u0131n \u00e7ocukluk \u00e7a\u011f\u0131nda ba\u015flamas\u0131 gerekti\u011fi uyar\u0131s\u0131nda bulunan Atabek, bug\u00fcn\u00fcn \u00e7ocuklar\u0131n\u0131n, uyku Saatleri d\u0131\u015f\u0131nda bilgisayar, Televizyon ve \u00e7e\u015fitli oyun ara\u00e7lar\u0131yla hareketsiz olarak ya\u015famlar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc dile getirdi.<\/p>\n
– “Reklamlardan etkilenen \u00e7ocuk a\u015f\u0131r\u0131 kalorili g\u0131da t\u00fcketiyor<\/p>\n
Atabek, \u00e7ocuklar\u0131n bu faaliyetleri s\u0131ras\u0131nda durgun bir hayat ya\u015farken medyayla\u00a0s\u00fcrekli i\u00e7\u00a0i\u00e7e kald\u0131\u011f\u0131n\u0131\u00a0ve g\u00f6rd\u00fckleri reklamlardan etkilendi\u011fini ifade ederek,\u00a0\u015funlar\u0131 kaydetti:<\/p>\n
“\u00c7ocuklar\u0131n \u00e7o\u011fu \u00a0reklamlardan etkilenerek a\u015f\u0131r\u0131 kalorili g\u0131da t\u00fcketimine y\u00f6neliyor.\u00a0\u00d6zellikle 6 ya\u015f alt\u0131ndaki \u00e7ocuklar\u0131n \u00e7o\u011fu Reklam programlar\u0131ndaki ikna edici g\u00f6r\u00fcnt\u00fc ve konu\u015fmalardan daha \u00e7ok etkilenerek, \u00e7ok erken ya\u015flarda a\u015f\u0131r\u0131 kalorili beslenme al\u0131\u015fkanl\u0131\u011f\u0131 kazanabilmektedir. Ekran\u00a0ba\u015f\u0131nda kal\u0131nan s\u00fcre artt\u0131k\u00e7a, Reklamlar \u00e7ocu\u011fun yeme al\u0131\u015fkanl\u0131klar\u0131n\u0131 etkileyebilmektedir. \u00c7ocuklar maruz kald\u0131\u011f\u0131 Reklamlar\u0131n i\u00e7eri\u011fini hat\u0131rlamada ola\u011fan\u00fcst\u00fc bir yetene\u011fe sahiptirler. Yeme davran\u0131\u015flar\u0131 ve\u00a0\u00fcr\u00fcn tercihleri tekrar tekrar izlenen Reklamlarla \u015fekillenmekte,\u00a0sonu\u00e7ta \u00e7ocuklar\u0131n \u00fcr\u00fcn\u00fc sat\u0131n alma isteklerini art\u0131rabilmektedir. \u00c7ocuklar\u0131n reklamlar\u0131n etkisiyle ortaya \u00e7\u0131kan bu istekleri ebeveynlerin sat\u0131n alma kararlar\u0131n\u0131 da etkileyebilmektedir.”<\/p>\n
– Obez \u00e7ocu\u011fun benlik sayg\u0131s\u0131 d\u00fc\u015f\u00fcyor<\/p>\n
Obez \u00e7ocuklarda genellikle benlik sayg\u0131s\u0131n\u0131n\u00a0d\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc, yeme bozukluklar\u0131 ve v\u00fccut memnuniyetsizli\u011fi gibi problemlerin ortaya \u00e7\u0131kt\u0131\u011f\u0131n\u0131 aktaran Atabek, \u015f\u00f6yle devam etti:<\/p>\n
“\u00d6zellikle k\u0131z \u00e7ocuklarda Depresyon, beden imaj\u0131 kayg\u0131lar\u0131 ve sa\u011fl\u0131ks\u0131z kilo kontrol\u00fc davran\u0131\u015flar\u0131 ortaya \u00e7\u0131kabilmektedir.\u00a0\u00c7ocuklarda, g\u00fcnl\u00fck televizyon\u00a0izlemede her bir Saatlik art\u0131\u015f, \u015feker,\u00a0\u015fekerli i\u00e7ecekler, fast-food, k\u0131rm\u0131z\u0131 ve i\u015flenmi\u015f et,\u00a0genel olarak y\u00fcksek kalori al\u0131m\u0131yla ba\u011flant\u0131l\u0131 oldu\u011fu de\u011fi\u015fik \u00e7al\u0131\u015fmalarda bulunmu\u015ftur. Baz\u0131 ara\u015ft\u0131rmalarda da G\u00fcnde \u00fc\u00e7 Saatten fazla televizyon izleyen \u00e7ocuklar\u0131n iki Saat izleyen \u00e7ocuklara g\u00f6re obez olma risklerinin daha y\u00fcksek oldu\u011fu belirtilmi\u015ftir. \u00c7ocuklara y\u00f6nelik yiyecek ve i\u00e7ecek reklamlar\u0131, \u00fcr\u00fcn tercihlerini ve isteklerini etkileyebilmektedir.\u00a0Reklamlarda i\u00e7erik, Televizyonda daha az a\u00e7\u0131k oldu\u011fu i\u00e7in internette \u00e7ocuklara g\u0131da Pazarlama daha da karma\u015f\u0131k bir konudur. Marka i\u00e7erikli online oyunlar, \u00e7e\u015fitli promosyonlar, e-tebrik, e-posta veya davetiye \u015feklinde \u00e7ocuklar i\u00e7in e\u011flenceli hale getirilerek markalara te\u015fvik kolayla\u015ft\u0131r\u0131labilmektedir.”<\/p>\n","protected":false},"excerpt":{"rendered":"
Uzmanlar, \u00e7ocuklar\u0131n \u00e7o\u011fu reklamlardan etkilenerek a\u015f\u0131r\u0131 kalorili g\u0131da t\u00fcketimine y\u00f6neldi\u011fini bildirdi. Konya (AA) –\u00a0Necmettin Erbakan \u00dcniversitesi Meram T\u0131p Fak\u00fcltesi\u00a0\u00c7ocuk Endokrinoloji Bilim Dal\u0131 Ba\u015fkan\u0131\u00a0Prof. Dr. Mehmet Emre Atabek, \u00e7ocuklar\u0131n \u00e7o\u011funun \u00a0reklamlardan etkilenerek a\u015f\u0131r\u0131 kalorili g\u0131da\u00a0t\u00fcketimine y\u00f6neldi\u011fini bildirdi. Atabek, AA muhabirine yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, g\u00fcn\u00fcm\u00fczde\u00a0\u00e7ocukluk \u00e7a\u011f\u0131nda adeta obezite salg\u0131n\u0131n\u0131n ortaya \u00e7\u0131kt\u0131\u011f\u0131n\u0131, bu durumun \u00a0bir\u00e7ok Sa\u011fl\u0131k sorununa da yol a\u00e7t\u0131\u011f\u0131n\u0131n bilindi\u011fini s\u00f6yledi. Obezitenin ayn\u0131[Devam\u0131n\u0131 Oku…]<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[22524],"tags":[22744,22745,22740],"_links":{"self":[{"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/posts\/13089"}],"collection":[{"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/comments?post=13089"}],"version-history":[{"count":0,"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/posts\/13089\/revisions"}],"wp:attachment":[{"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/media?parent=13089"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/categories?post=13089"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gncz.net\/index.php\/wp-json\/wp\/v2\/tags?post=13089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}